He’s angrier now that he’s more successful which is a bummer. He’s smart and has done a lot, I’m sure he’s under a lot of pressure. It would be better for him if he could rise above that and be ok with criticism.

Chris is a unique voice on the recurring revenue Revenue Factory made popular by Winning by Design. I recommend that GTM leaders listen and learn from Chris regarding his data driven unit economics-focused GTM suggestions.

Chris Walker redefined demand gen and took it to another level. He’s my go to on all things B2B and this podcast is absolutely fire.

Marketing is not my primary job and these podcasts are really helping me learn about demand generation and marketing strategy. This is also helping me to be a better partner to marketing and I am so grateful to leverage this as a part of my perpetual learning.

The content Chris and his team put out is invaluable. I’ve learned so much in such a short amount of time!

Chris and team always share the most brilliant ideas in today’s B2B environment. Their ideas challenge the status quo and encourage new ways to think about the outcomes related to revenue. I’ve been listening to both of the Refine Labs podcasts (State of Demand Gen and Stacking Growth) for the past 6 months and have found them to be incredibly invaluable with the topics covered and how to shift from a selling mindset to a buyers mindset in 2022 & beyond. Thanks for making this content free and available to anyone trying to better themselves and their business. I can’t recommend it enough!

This podcast is a no brainer for sales leaders. I’ve been mind blown with a few concepts while others have smacked me in the face with the reality of the world we buy and sell in. Chris Walker is so logical and great to listen to.

Chris talks all things marketing, not only providing insight we wouldn't have otherwise, but also giving business owners the tools they need to get hands-on with their marketing. The best part is it all comes from truly engaging individuals that know the industry inside and out. Thanks so much for putting out such a spectacular show Chris - keep up the great work!

Chris and his team have a remarkable way of explaining complex issues in simple ways while providing the strategies to help solve issues. Every time I listen to an episode, I feel smarter and leave with sense that I can be better with what I have learned. The strategies that are described are freely given away, I can only image the amazing things that are being done for Refine Lab’s customers who pay for Chris and his team’s next level service. If you’re in business, this podcast is a weekly must listen. PS - nobody does an AMA like Refine Labs - the team is welcoming, courteous and answers every. single. question. without judgement. Podcasters, whatever your subject matter or space is, take note.

Really love the honesty and authenticity of b Chris, his guests and all the people who ask questions. Very excited to use some of the strategies discussed at my company.

Recently discovered this podcast and LOVE how much value is given here. If you want to be the best marketer - you NEED to listen to this!!

This a must podcast for marking pros of all types. Chris gets to the point fast and delivers strategic advice that will make your business grow. Keep this on your listen list!

B2B organizations, if you’re not listening to Chris Walker you’re falling behind. Every episode has at least one insight you can take action on today to reshape how your sales and marketing teams deliver value. This is my go to podcast even if I only have 10 minutes to listen.

This has now made it into my favorite marketing and business podcasts list. It has challenged what I was taught about marketing and reshapes my thinking around vanity metrics and false attribution data. Looking forward to learning more and growing as a quality, professional marketer with your insights. That and this saves a ton of money wasted on taking irrelevant marketing courses. 😀

Simply awesome. Love it! Thank you for all the value you deliver.

I am completely obsessed. Chris so perfectly artculates the framework and strategy for B2B GTM strategists across orgs - he's giving pro tips for marketing, sales, ops, there is so much amazing content packed into each episode....I'm overwhelmed with professional joy.

Chris and the team have built a great podcast that breaks down marketing in simple language and an easy to listen to format. I have no prior experience in marketing and I’m able to put two and two together. Thank you, Chris. 🚀

My only criticism of this podcast is that I can’t keep up with the volume of high value content they’re putting out. Every episode is value packed and super insightful. You won’t regret subscribing.

This should be rated the #1 marketing podcast in the world right now. This is a breath of fresh air for everyone in marketing (the ones who really do marketing.) Thought leadership at its finest. Does the work to tap into what CMOs and marketers are actually needing to know right now. Thank you for your work. Thank you for going deep. Thank you for sharing your time and thoughts with the world. 🙏🤙

Listen to this podcast and you are literally getting inside one of the most brilliant minds I’ve ever “met.” This podcast is 🔥🔥🔥

B2B leaders/marketers, if you only have time to listen to one podcast each week, this is it. There isn’t a better place to go and stay up-to-date on what’s working in the world of B2B demand gen.

As a CEO trying not to screw up marketing, Chris Walker and this Demand Gen show provide ample content to consume and noodle. This is a classic case of not following the masses, but follow the leader. Chris does a great job breaking down and explaining concepts in easily digestible content riffs. I attribute it to his engineering background. If you want to think, listen to Chris.

I stumbled upon Refine Labs and this podcast looking for ways to improve my Demand Gen skills. I’m not in Marketing, but in B2B sales, and was working for a company that spent millions on DG, and generated nothing. These guys know what’s working and how to solve for the gaps and changes needed in your GTM strategy.

State of Demand Gen, which is produced by Refine Labs, is my favorite podcast. Tune in, share the podcast with your colleagues, and follow Refine Labs on LinkedIn. I'm confident you'll get so much value from it.

& just subscribe. 🤙

The host, Chris Walker, is a minimalist and mindful marketer. His approach is at the intersection of awareness and practicality. And his results—from podcast downloads, engagement on LinkedIn, client success metrics, and his company’s growth—back the wisdom he shares in this show. If you’re looking to drive more ready-to-buy leads to grow and scale your business, this is a must-listen podcast. Namaste 🙏🏼

This podcast is worth every second of your time and then some. Since discovering DGL, I’ve listened to every episode at least 3 times. There’s a healthy balance of strategy and tactics across a vast set of business scenarios. If ya like it, the weekly live show is a great way to get your own particular questions answered as well!

This podcast is 10x more valuable than anything you’ll learn in business school. I’ve grown so much as a marketer since starting to listen, and the weekly live events are super fun to attend as well.

DGL is my weekly meeting and I don’t have to go. Because usually the topics covered are super relevant and interesting. The community is top-notch. Chris answers all the Qs, no matter what they are :) This is my go-to weekly podcast.

Chris, I love how you think. Thanks for sharing. Completely agree that this is a must listen for B2B marketers interested in impacting their business with tactics that drive revenue.

This is currently my favorite podcast. Chris Walker generously shares so much free valuable information that inspires and affirms modern marketing.

I’ve been listening to State of Demand Gen since the beginning. Chris brings a different perspective to marketing that really resonates with the reality many B2B marketers are in: Get more revenue. If you are looking for a way to truly drive revenue at your company with marketing, subscribe to this podcast!

Chris and his team are awesome at explaining the foundational issues we see time and time again at companies that just don’t get it. Keep up the good fight!

The learnings of this podcast has greater impact than a traditional MBA. Chris is an expert marketer in demand generation that talks about advance topics that marketers need to know beyond the basic marketing topic blogs you find out there. Chris is sure to set you in the right track for that CMO/CEO role.

State of Demand Gen is my favorite podcast! If you’re in the B2B marketing space, this is a must-listen for your company and you. This podcast will benefit a marketer, seller, and all levels in a company up to the CxOs. Chris challenges the status code in B2B marketing and sales. If a company tries some of the strategies he recommends, it will bring in more business. Chris is super sharp, and his company does exactly what he preaches, and they are crushing it. Listen to a couple of episodes, and it will become one of your favorite podcasts too.

I’m a product marketer at a large saas company and I tune in every week because Chris inspires me to up my game even though there’s no way I can execute even a fraction of what he’s talking about. For now I’ve decided to take a page out of his playbook and get to know my customer deeply. Thanks, Chris, for the inspiration!

I stumbled across a post by Refine Labs founder, Chris Walker, on LinkedIn and have since gone down the rabbit hole of consuming his insightful content on that platform, as well as the State of Demand Gen Podcast. Although I'm not a professional marketer, I have gained incredible isnights into how I can market my start-up in ways that resonate with the buyer's journey in 2021. Customer centric, thoughtful messaging and providing valuable ungated content to build rapport and trust organically is a foreign concept to most executives, marketing and sales teams today, but Chris has and shares the data to prove that slow and steady can win the race and that just because something can't be measured or attributed in the "traditional" ways doesn't mean it isn't a major building block to revenue. This podcast offers a wealth of forward thinking information and it's a fun & engaging community to boot. SUBSCRIBE!

By far the best marketing podcast I’ve listened to. I go out of my way to listen to every episode at least once.

I am a software developer, founder of a SaaS company. I had hard time figuring out marketing for our company. Chris Walker, his podcast and LinkedIn posts has provided me path figuring out. I now know what we should focus on.

I don’t believe there’s a smarter marketer out there right now than Chris Walker. If you don’t know his name yet, you will soon. Demand Gen Live (and this podcast that largely stems from it) has become required content for the strategy team that works under me. Keep it up, Chris and Refine team!

I got into demand generation a year ago, found Chris on LinkedIn and started listening to the podcasts when I workout in the mornings. I have now grown to love them andthe ideas that come to mind when I listen so much that I won’t miss an episode. I am now a marketing director and a firm believer that Chris and team know exactly what they are talking about because they do it themselves. Love the podcast and love the team.

Chris is a wizard and his input rings true for marketers who are doing the work themselves. Super high value.

If you believe in the power of great marketing to move through Series A, B, C, D and build an iconic reputation... but find it hard to get crystal on where to focus and what will be radically effective... then follow the Refine Labs squad here, LinkedIn, or live.

Chris’s perspective and strategy is proven, true and on point 100% of the time for what’s happening right now. It’s changed the trajectory of the marketing leadership at the companies I’ve touched (whether they know it or not ;-)) and positively impacted the trajectory of my career - helping bring clarity to goals and initiatives with qualitative and analytical data since first encountering Chris a few years ago on LinkedIn to daily doses of current and previous podcasts today and in the future. Cheers and thank you to Chris Walker and the team at Refine Labs!

There’s tons of great marketers out there. What makes Chris Walker special is the fact that he approaches marketing from an incredibly emotionally intelligent angle that makes it easy for people who do t know marketing to see why he’s so brilliant. The only downside is that he’s ALSO a tactical practitioner so you’ll need to listen for and look up acronyms he uses, but it’s totally worth it. This podcast will make you the smartest person in the room. PHENOMENAL

Growth marketer here, love the poscast!

The speaker is very knowledgeable but it’s not the most interesting. I’d advise putting more personality in. Also, in between every few words he sniffs very loudly akin to how Donald Trump speaks. It is grating.

I’ve been listening to this podcast for nearly a year. I’ve learned so much and brought the wisdom into my large, enterprise, change-resistant B2B org. It’s helped me become a “thought leader” within that environment and slowly, minds are beginning to be changed. For marketers out there who have not had good mentoring, coaching or leadership in their careers - but have always know that the status quo approach to marketing within their companies had a limited shelf life ... this podcast is for you. This is where you will learn and grow. Don’t Google solutions because a lot of what you’ll find there are the wrong/outdated methodologies to affect change. This is where you need to be.

The single greatest marketing podcast to listen to. Consistent value, high quality, and high frequency. Chris and his team are fantastic and produce incredible content that I can’t get enough of. Highly recommend listening

Huge fan of Chris and Refine Labs, I believe a subscription to this podcast should be a requirement for anyone in the Digital Marketing/Lead/Demand Generation space. Chris is always extremely entertaining, educational and enlightening, touching on important aspects of marketing that have “hushed” over the years. MarTech and SiriusDecions Waterfall have been polluting marketing principles, changing how we define attribution and “ROI” over the years. Chris and the kickass Refine Labs team is a crew that know what they are talking about. Highly recommend. And no, this is not a solicited review. I’m not an employee, client, vendor, or partner of Refine Labs. Just a devout follower of practical truth! Keep up the great work.